Walmart is the largest retailer in the world. Its brick and mortar and online presence combine to offer a large assortment of products to millions of people. So how do you get your products to stand out?

To unlock the impressions that your products need, you need to participate in Walmart Sponsored Search.

In Optimizing Walmart Sponsored Search, we’ll review the ins-and-outs of Walmart Sponsored Search. We’ll review what exactly Sponsored Search is, when and how to use it, and tactics to extract the highest Return on Ad Spend (ROAS).